Our Story
How Peacemaker Coalition got Started: We are a multimedia organization with a transparent and verifiable commitment to creating positive stories that elevate humanity to its highest purpose.
HISTORY
In the aftermath of Afghanistan, a group of veterans and filmmakers in Los Angeles gathered to reflect on the past 20 years of worldwide conflict. This discussion sparked the creation of the Peacemaker Coalition, which recognizes the grave consequences of global strife and emphasizes the importance of promoting peace and unity. One key aspect of this effort involves harnessing the power of media and storytelling to bring people closer together. As veterans return to the US after years spent fighting overseas, we recognize the significance of weaving their experiences into our shared narrative, with the hope of fostering greater understanding and connection among our neighbors, fellow citizens, and the global community.
The PEACEMAKERS produces content that highlights individuals who cross lines of conflict and ideology to connect with one another. Through storytelling, we aim to inspire people to look beyond surface-level differences and choose peace, empathy, and humanity. We celebrate the unique cultural and ethnic identities that make us all distinct while highlighting the emotional and human similarities we share domestically and abroad.
WHAT WE DO.
KEY OBJECTIVES.
ACTIVITIES + INITIATIVES.
MEASURING IMPACT
FOUNDERS.
All have the heart to help disadvantaged communities with an emphasis on veterans. They are visionaries with a hope to make inspiring and uplifting content through film, television, radio, and social media to reach global communities.
James Tolley
James' expertise spans 27 years across Special Operations, Aviation, and Intelligence. As a retired US Army Special Forces officer, he now lends his skills to high-threat security consultation, focusing on counterterrorism and contingency operations. He has witnessed courageous service members sacrifice themselves to end terrorism across the globe. After seeing the bureaucratic decisions that led to Afghanistan’s abandonment in 2021, James transitioned to filmmaking, aiming to forge a distinct approach to these challenges.
Cal Aurand
Cal Aurand is a filmmaker, prolific storyteller, and visionary creative leader with over 25 years of dedicated experience creating meaningful and compelling content for some of the world’s most notable names in music, sports, and media. Cal is known throughout the entertainment industry for his expert execution of innovative ideas from concept to capture. He is equally celebrated for being an empathetic leader, a master collaborator, and an authentic force for positivity.
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Victoria Tolley
Victoria is a Native Alaskan and U.S. Army veteran who served as a Combat Cameraman. She possesses exceptional talent and skillsets with a creative arc. Upon completing her military duty, Victoria moved to California and, alongside her father, James, founded the Peacemaker Coalition. With a vision to broaden opportunities for fellow veterans and extend humanitarian aid, her fervent drive to uplift humanity knows no bounds. She recently returned from Ukraine, after capturing pioneering content for the Peacemaker Coalition.
